Sports Analytics: How leading Sports Organisations leverage and monetize Data
Tim Behrens & Frank Ohnesorge Elite sports are loved for their close finishes and extremely
Economics of Data
5 Ways Businesses Can Monetize Social Media Data
Tilman Allar & Andreas Hamann Social media platforms have been on the rise for years:
Monetizing Corporate Data
An Overview of Existing Approaches and Challenges Pauline van Rüth and Andreas Hamann Often titled
Interpreting the Privacy Paradox
Factors Influencing Privacy Fatigue in a Mobile Application Environment Paula Heuser & Leonie Gehrmann The
The Economic Characteristics of Data
by Alexandra Ritter & Florian Stahl Through the digital transformation, a new kind of data-driven
Managing Customer Experience
How to Measure Customers’ Journey? by Christin Beer & Florian Stahl Lower prices and novel
Developing a Clear Data Strategy
Key Aspects to Consider for an Effective Use of Data Wahab Moradi & Leonie Gehrmann
About the Economic Value of Data
And how every single one of us produces data worth a couple of hundred bucks